Ticket
Tickets are available for the 2025 edition of BTO, scheduled for November 11 and 12 at Stazione Leopolda in Florence, from 10:00 AM to 5:00 PM. There will be approximately 100 events, including keynotes, panel discussions, “Cassette degli Attrezzi” and product presentations of the Companies from the Exhibitors’ Club.
Shop now here [ shop.bto.travel ]
Ticket BTO 2025
Entrance ticket to the 2 days of BTO 2025.
Price: € 149
Ticket One Day – 11/11/25
Ticket for the first day of BTO 2025.
Price: € 99
Ticket One Day – 12/11/25
Ticket for the second day of BTO 2025.
Price: € 99
Young People
Ticket dedicate to under 26.
Price: € 49
Tuscany Ticket
Access ticket to BTO reserved for Tuscan companies.
Price: € 99
Carnet
Do you want to purchase multiple entry tickets?
- SILVER €109 each: from 11 to 25 BTO 2025 tickets
- GOLD €99 each: from 26 to 50 BTO 2025 tickets
- PLATINUM €79 each: 50+1 BTO 2025 tickets
Who it is addressed to
BTO is a “conference-event” that is difficult to define. It is also expo, seminar, debate, entertainment and much more, with a full schedule of events devoted to digital innovation in tourism.
Two days devoted to:
- the operators of the long hospitality chain;
- operators in the catering and agri-food sector;
- those who are responsible for the governance of tourism in the territories;
- collective stakeholders;
- those engaged in marketing, promotion and distribution of the tourism product;
- digital and technological suppliers of tourism and catering operators;
- those who study, teach, do research.
