Federica Salvatori is one of Italy’s leading experts in revenue management, luxury hotel openings, and the strategic repositioning of hotel assets. With over 20 years of international experience in the hospitality industry, she has collaborated with major hotel groups and management companies, including Hilton and Highgate, developing strategies to strengthen the positioning and commercial performance of these properties.
A pioneer in strategic repositioning, Federica has led pre-opening, rebranding, and relaunch projects for boutique hotels and 5-star properties, integrating commercial strategy, revenue management, distribution, and operational expertise to fully realize their potential, attract high-spending guests, and strengthen their market positioning.
She is the founder of ReVibe LTD, a consulting firm dedicated to supporting hoteliers in new openings, relaunches, and strategic transformation processes, with the goal of making each property a leader in its market. The company is gradually expanding its international presence, with operations now extending to Eastern Europe and the Mediterranean
