Co-founder and creative director of BRIEF, a content agency that creates communication projects for Italian brands and companies. Co-creator and host of the VIDENS podcast and instructor of Video Content Design at IED.
A former journalist and event director, he starts with a question that is rarely asked in most briefs: What is the real purpose of this content? He believes that a good story, told well, can still change everything.
Father of twins, he reads compulsively and carves wooden spoons.
