Niccolò Di Vito is the co-founder and creative director of Brief, an agency that has been creating video campaigns and multiplatform communication strategies for some of Italy’s largest brands and companies for over ten years.
He has always explored the relationship between creativity, strategy, and performance, with an approach grounded in research and the effectiveness of content in achieving goals related to awareness, engagement, and conversion.
He is the author of the newsletter “Great Videos, Where to Find Them, and AI,” a go-to resource in the industry for professionals in marketing and visual communication.
A keynote speaker at major Italian marketing and innovation events, he offers a critical and practical perspective on how to make content truly useful for business objectives.
