Roberta Colla, CEO of Simone Micheli Architectural Hero, oversees the Graphics, Visuals, and Communications department.
A versatile designer who is always attuned to new trends, she focuses primarily on visual and graphic design, communication, and teaching. She organizes international events, participates in trade shows and conferences, and gives lectures, talks, and workshops at cultural institutes and numerous universities, including POLI.design, NAD, the University of Florence, the University of Milan-Bicocca, the SPD Polytechnic School of Design, the Italian Design Institute (IDI), IULM in Milan, the Accademia del Lusso, and many others.
In 1990, he founded his visual and graphic design studio, De Stijl.
Together with architect Simone Micheli, he founded the design firm Simone Micheli Architectural Hero in 2003, with offices in Florence, Milan, Puntaldìa, Dubai, Rabat, and Busan. The firm’s activities span multiple areas: from architecture to interior design, from design to visual arts, including graphic design, visual communication, training, and education, all the way to event planning.
