Travel search is evolving: metasearch engines, platforms, and AI are increasingly bringing discovery, comparison, and booking closer together.
Together with Omio and Zerolook, we’ll explore how the journey from intention to purchase is changing, who is managing the new interface with travelers, and, above all, how tourism operators and brands can engage with these new ecosystems to remain visible, accessible, and bookable.
SPEAKERS
Giulia Eremita
BTO 2026 Digital Strategy
Simone Lini
Zerolook CEO
Catriona Meehan
Omio Director of Public Affairs



